Blue Square Real Estate Ltd.

Parent Company: Alon Blue Square Ltd.

Blue Square Real Estate was founded in 2005 and specializes in the initiation, acquisition, development, betterment, construction and management of yielding real estate, intended for commerce, offices, logistics and residence. The company holds 117 investments properties for rental (including a B.O.T. project and land for development in “Bezalel” in Jerusalem), covering an area of over 500,000 sq.m., including the TLV Mall. The company’s properties were built in prime locations across the country, mainly in the major cities and Gush Dan. In addition, BSRE leads the Israeli urban renewal field with a portfolio of about 20 complexes and is predicted to establish an additional 10,000 units. The company integrates planning excellence with long-term prespective to create innovative urban environments, improving its residents’ quality of life. BSRE is a public company which is held (about 58%) by the businessman Motti Ben Moshe mainly through Alon Blue Square Israel LTD, which is owned (100%) by him. The company has been traded on the TASE since 2006. BSRE benefits from extensive professional reputation and financial stability that support the consistent growth of its rented areas, revenues, and equity. BSRE is characterized by solid cash flows and a relatively low leverage.

In the Commercial, Residential, Offices and Parking Lots Segments

TLV Mall and Residential Complex - BSRE built a commercial and residential complex at the very heart of Tel Aviv – between the streets of Karlibach and Ha’Hashmona’im, where one of the major light rail stations is located. The project includes 11 residential buildings with a total of 776 apartments (fully marketed), an about 33,000-sq.m. commercial areas of a shopping mall, a 14-dunam green park, an elementary school, kindergartens and daycare centers and an urban sports center. Since the company acquired full ownership of the mall in 2020, significant changes in its businesses mix have been recorded, which greatly improve both its visitors traffic and its turnover.

East & Towers - The company, in collaboration with third parties, has built on Tel Aviv’s Tozeret Ha’Aretz St., near ”Shalom” interchange and the railway station, a complex of twin towers with about 31,500 sq.m. of office spaces, commercial areas, and about 390 apartments. The project was recently populated. The company owns 100% of the offices’ rights and 50% of the residential rights.

Shefa, Bnei Brak - In the center of Bnei Brak, a new complex the reflects a new concept of urban life is being planned. The plan, in collaboration with Kika Braz and Mati Kreizman Arch. Firm, includes the construction of ten 7-floors structures, with about 404 3-6-rooms apartments. Covering 10 dunams and combining about 20,000 sq.m. of commercial and employment areas specifically adapted to the needs of the local community. This plan creates an innovative urban area that combines quality residences, neighborhood commerce, and community services, while preserving the city’s unique way of life.

32 Asherman St., Tel Aviv - An urban renewal project reflecting the company’s innovative approach to urban development. The project includes two 7-floors buildings with about 97 apartments and a new mixed-use concept, featuring 1,300 sq.m. of eclectic commercial spaces. It provides residents with easy access to everyday services, including communal spaces for work and leisure.

Kiryat HaSharon, Netanya - BSRE initiated and built about 24,500-sq.m. complex with commerce, offices, and parking spaces. The company currently owns 100% of this property. The complex has building rights for another about 43,400 sq.m. of offices and the company is promoting a rezoning for expanding the uses and building rights for commercial and employment purposes.

Hadar Mall, Jerusalem - The company owns 50% of Hadar Mall, Jerusalem’s second largest shopping center, which includes about 27,000 sq.m. of commerce areas which are rented, among others, to leading brands. Recently a plan for the addition of about 700-750 units has been approved for construction above the mall (about 72,000 sq.m.).

Alon Tower, Ra’anana - An office tower in one of the Sharon Region’s most central locations – The Ra’anana – Kfar Saba Junction. The tower operates as the main campus of various Hi-Tech companies and start-ups. It covers about 30,000 sq.m. and about 870 parking spaces. The company currently owns about 100% of the property. A rezoning plan was approved that includes an additional offices tower with an increase of the building rights for commercial areas, employment purposes and public institutions.

Retail Properties - The company owns additional commercial areas, covering an area of about 200,000 sq.m. (including parking lots), including 88 supermarket branches with a commercial area of about 140,000 sq.m. (and about 21,000 sq.m. of parking lots), with a diverse tenant mix and full occupancy. This is one of Israel’s largest supermarkets portfolios, and most of it is located in city center in Gush Dan, including about 18 stores in Tel Aviv.

Givon Parking Garage - BSRE owns a subterranean public parking garage, with an area of about 31,000 sq.m. and about 1,000 parking spaces. This is a B.O.T. project under a concession from the municipality for building and operating for 23 years, at the “new heart” of Tel Aviv, between the TLV Mall and the HaKirya complex.

Logistics Centers

Logistics Center, Kibbutz Eyal - The company built and currently owns 50% of an about 28,000 sq.m. logistics center on an area of 40 dunams in Kibbutz Eyal, near Road 6.

Logistics Center, Be’er Tuvya Industrial Zone - About 70 dunams of land with an about 24,000-sq.m. logistics center, which is rented to Extra Logistics (E.L) 2004 Ltd. The company was issued a building permit for the construction of an automatic logistics center that would double the storage capacity of this center.

Logistics Center, Kibbutz Einat - About 14,000 sq.m., near the interchange connecting Road 6 and Road 5. Rented to various companies. BSRE’s stake is 50%.