SAREL - Logistics Solutions & Products for Advanced Medicine Ltd.

Supply of Medicines and Equipment to the Health Care System

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Company's Profile

Established: 1995
Line of Business: Supply of Medicines and Equipment to the Health Care System
Address: SAREL House, 8 Hagavish St., Sapir Ind. Park Netanya 4250707
Phone: 972-9-8922020
Fax: 972-9-8922111
Email: [email protected]
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Company Executives

  • Shlomo Grofman, SAREL - Logistics Solutions & Products for Advanced Medicine Ltd.

    Shlomo Grofman

    Chairman of the Board

    SAREL - Logistics Solutions & Products for Advanced Medicine Ltd.

  • Avi Buskila, SAREL - Logistics Solutions & Products for Advanced Medicine Ltd.

    Avi Buskila

    President & CEO

    SAREL - Logistics Solutions & Products for Advanced Medicine Ltd.

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    Avi Buskila
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About SAREL - Logistics Solutions & Products for Advanced Medicine Ltd.

The company serves as a one-stop-shop for the complete spectrum of goods and services to hospitals and medical institutions. It offers a wide range of pharmaceuticals, vaccines, medical and laboratory equipment and disposables, complementary products and services, medical project management and medical supply chain optimization solutions. The company is owned by the “Non-profit Public Hospitals for the Public”, which serves public purposes only.

Company Vision

To be a strategic partner supporting a high-quality and advanced system, while combining quality services with economic efficiency. Furthermore.

Company Designation

To provide optimal quality solutions with economic and professional added values through centralized procurement and logistic solutions, enabling focusing on core medical activities.

Centralized Procurement (One-Stop-Shop) and Logistics

SAREL was founded in 1995, pursuant to a government resolution to serve as a Group Purchasing and Logistics Organization (GPO) for the Ministry of Health’s various divisions & hospitals. SAREL’s modern logistics center in central Israel was upgraded and expanded with advanced automation. The distribution system is designed to deliver inventories directly to customers’ warehouses and points-of-use throughout Israel. SAREL’s catalog includes about 70,000 items. SAREL employs about 180 workers. Its highly skilled, multi-disciplinary staff constitutes a com-prehensive national commercial and professional knowledge center, with cumulative experience and a comprehen-sive QA system. The centralized procurement scopes enable SAREL to offer its customers a wide range of high-quality products from Israeli and international manufacturers, at the best prices and availability. 2023 Sales turnover reached NIS 1,693.614 million.

SAREL in times of Emergency and War

SAREL is an approved emergency establishment, and its warehouses are available on 24/7 basis during emergency and peace, providing supplies on demand, medications and medical equipment.

Sarel During ”Swords of Iron” War

Right after the events of Oct. 7th, 2023, Sarel opened its warehouses and supplied medication and medical equipment for the hospitals and the army. Sarel received inventory and supplied hospitals and the IDF thousands of pallets of medical equipment and medications, has stocked over 3 months of essential equipment in its warehouses, and more. Furthermore, the company took part in purchasing massive amounts of equipment for the IDF and has reached out to every local and foreign supplier, while locating new sources for acquiring equipment, all in “zero time” to assemble medical kits for the use during the war.
Thanks to Sarel’s assistance and its logistical center’s innovative capabilities, the company managed to meet the needs of the state and the army during this time. Due to its exceptional actions, Sarel received appreciation from the Minister of Health, the Chief Medical Officer, the General Staff Supply Director, and the Procurement Director at the Ministry of Defense.

Supply-Chain Management

Centralized customer service management, advanced inventory control and storage systems, QA supervision, smart climate controlled operating rooms, and an efficient distribution and transport system, enable the company to sup-ply end-user customers with products on a “just in time” basis at the best price and with the highest level of service. Unique and Advanced B2B systems including smart interfaces, RFID, and IoT technology at the point of use, in-stalled by SAREL in hospitals, deliver savings on inventory, automate processes and save human resources in the ordering and inventory management processes. The company established an innovative logistics center with EWM system and advanced robotics.

Professional Leadership

Sarel is committed to professional leadership and continually evaluates new technologies and products in cooperation with medical institutions as well as quality control systems for products and supply procedures. The company complies with international quality standards and is ISO9001-2015- and GDP/GMP-certified and has an Importer/Producer certification.

Business Divisions

Pharmaceutical Division - Experienced professionals pharmacy team direct a central center for the supply and distribution of vaccines under national vaccination programs, and life-saving drugs. Supply a wide range of pharmaceuticals like ambulatory and hospital medications, hospital disinfectants, anti-serum and blood products, IV solutions, etc.
Medical Division - The division is at the forefront of technology, up-to-date on professional developments worldwide. Procurement and technical specialists provide and acquires the complete range of equipment and accessories for routine operations of the health care institutions, from basic products to the most sophisticated medical instrumentation, like surgical equipment, cardiology, angiography, orthopedics and lab equipment.
Institutions - Patient environment, technologies, and projects.
Medical Innovation - Sarel was the first to offer the robotized revolution to Israeli hospitals: automatic dispensing of patient’s drugs unit-dose and multi-dose, design, and enhancement of patient’s environment, etc. Preparations for deliveries by drones.
National Projects - in collaboration with the Ministry of Health, Sarel plans and operates national projects in the field of health such as: renewing medication and medical equipment inventories for time of emergency while saving about NIS 20-30 million each year, assisting medical rescue missions abroad, swine flu, polio Ebola, acquiring and supplying of polio vaccinations during times of operation and in assisting during measles outbreaks, assistance in assessments and preparation of the IDF and the hospitals for war.

High-Tech at the Hospitals’ Service

Sarel implements Smart Room technologies in operating rooms across the country, thus helping to optimize the healthcare system. This is a simple yet lifesaving solution: an advanced inventory-management technology that shortens the replenishing procedures and saves precious time for the medical staff to the benefit of the patients. The company recently integrated products from an Israeli tech company that developed smart sensors and scales for advanced inventory management solutions in operating room and hospital departments. In addition, the company added in recent months new inventory management technologies such as integration of solutions for monitoring mechanical ventilation patients and personal distress buttons for the medical teams with integrated IoT.

Excelling in Logistics

Sarel, together with “Ichilov” medical center, won the 2017 Healthcare Logistics Excellence Award of the Ministry of Health. In 2020, Sarel, together with “Shamir” Medical Center, was awarded the first place in Healthcare Excellence from the CEO of the Ministry of Health, for its Smart Weighing Scales project in the Shamir Medical Center of Assaf Harofeh.
Sarel received certificates of appreciation from the Prime Minister, the Ministry of Health, the Mossad and the IDF for its activities and contribution during the Corona Virus pandemic crisis. The company recently received an award for its contribution to the community in Israel and around the world from the Ambassadors Club in the presence of 32 ambassadors.

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